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Marketing
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Minnesota Women’s Source provides you with several
Marketing Resources to utilize in order to promote
your business! The following small group classes are
available to help you kick-start your new business or
revitalize an existing business venture. |
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Internet Business
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Today,
the Internet provides not only a means of identifying
you in the business marketplace, but a venue for
identifying, selling and delivering your product or
service. Used correctly, your Website serves as a
marketing vehicle and front door to your shop all
rolled into one! |
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Low to No Cost Marketing $29
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Finding
the time and resources to effectively market your
business can be difficult! An interactive workshop,
this class focuses on identifying your target market,
establishing a Marketing budget and strategies to
implement with little to no investment. |
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E-Commerce Class $29
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Learn the dos and don’ts of setting up your very own
E-Store, using customer-friendly design,
troubleshooting existing issues. Discussion topics
will include software options, order & payment
processes and managing your inventory & product
traffic.
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Public Relations $39
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Are your
name and/or product out there? Do people know what
your business is about? Do they even know what you
have to offer? This workshop is designed to cover the
basics of Public Relations. You don’t need to hire an
Agent or PR Representative to get the word out! Join
us and find out how to market to your local community
and generate great PR at the same time! Drive
business by establishing great relationships and
generating leads – all with the help of just your PC
and your Mailbox! |
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Website Basics $39
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In
partnership with Squiggles & Giggles Web Design, find
out if your website is as user-friendly as you’d like
it to be. Uncover tricks utilized by Big Business web
designers. Is your target market being reached
through your website? How does the layout of your
site affect your overall business? Is e-Commerce a
part of your ultimate web plan? Is your site ready
for that type of traffic? Get these and many more
questions answered in this class! We will use
participant sites and walk through them as a team,
uncovering issues and discovering how to eliminate
them going forward! |
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Printed Materials $29
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Join us to
discuss the pros and cons of printed materials.
Develop solid strategies, eliminate excess paper waste
& hone in on what really works for your business
model. Interactive workshop includes logo design,
catalogs, sample materials and low-cost options.
Class will also cover distribution strategies and how
to measure return on your investment in these
marketing tools! |
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Web Content $39
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Is your
website ‘wordy’ and hard to get through? Do you have
to scroll down page after page of information –
getting lost in the details? Or maybe your website
isn’t delivering as much information as you’d
like…time to beef up the content? This consultative
atmosphere provides a sounding board for the
information articulated in your website. We’ll help
you structure the content on your site so it is
catchy, easy to read and even more easy to remember! |
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MWS
ENRICHMENT